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Kare Anderson's Blog – October 2009 Archive (9)

You’ve Got Five Loooong Minutes to Grab Their Attention

It takes a tenth of a second to form an impression.

So imagine how difficult it is to hold their interest for five minutes. That’s a short time for you and a looooooong time to them.

For practice in being memorably brief, find or start an Ignite group. They are popping up all over, including in my… Continue

Added by Kare Anderson on October 27, 2009 at 12:24 — No Comments

How Exhibitors and Speakers Can Profitably Partner

Exhibitors: here’s a surefire way to attract more warmed-up prospects to your booth, learn about their needs and bond with them as a festive part of the conference. As a speaker, I’ve forged value-building alliances with exhibitors that you can adapt to your kind of exhibiting.

“Make Every Moment Count” is the title of a CD… Continue

Added by Kare Anderson on October 27, 2009 at 12:21 — No Comments

Elevate Your Value and Visibility by Jointly Offering a Speed Coaching Event

Job hunting is dispiriting - often lonely and isolating.

That’s why it was so comforting for job seekers to be in a room full of knowledgeable people who were ready to meet with them, one-on-one, to answer their specific questions.

From job hunt web sites to career counseling coaches could personalize their advice to each person’s need. Hundreds of unemployed people flocked to this free speed-coaching event in New York.

My… Continue

Added by Kare Anderson on October 27, 2009 at 12:17 — No Comments

The Palpable Power of a Speaker’s Repeated Phrase is Like a Heart Beat for Us, the Audience

A potent way to connect with an audience is to get them in sync with you. Quickly. Then they’ll root for you, want to literally be moved by you. Rhythmic speaking, punctuated with a repeated phrase can be that emotional gateway between your heart, as a speaker and theirs,… Continue

Added by Kare Anderson on October 27, 2009 at 12:14 — No Comments

Coming Back to Our Senses to Create More Memorable Events & Meetings

What makes a meeting truly stand out from others?

It's not necessarily how much money was spent but how many positively memorable experiences the attendee recalls. If you run a store, tourist attraction or other facility, some of the tips you read below may also help you enhance the experience you… Continue

Added by Kare Anderson on October 27, 2009 at 12:11 — No Comments

How an Online Social Network Could Steal Association Members

I wrote this post waaaaay back in 2007 and now bits of it are becoming true yet it is not too late for astute association staff to adapt - and many are, with the help of bloggers who care about the association world.

One of the biggest status-quo traps for associations is their cautious, iterative moves towards the use of the new social media tools. Fear of loss of control is big -… Continue

Added by Kare Anderson on October 27, 2009 at 12:08 — No Comments

Storyboard Your Event Like a Movie Director

Did your opening scene get their attention and draw them in?

Did your event attendees feel they had major roles in the "story" of "our" gathering?

From humor, camaraderie, inspiration and new awareness, how many positive emotions did you evoke? Was there a build-up to a climactic point in which they played a part that mattered to them?

Are they showing their friends their souvenir from the meeting?

Have you made every moment count at "our"… Continue

Added by Kare Anderson on October 27, 2009 at 12:05 — No Comments

Make Your Next Conference More Participatory ...

... so they'll want to come back next year.

How many conferences have you attended where you felt talked “at” by a series of speakers up on stage? Then you rushed between sessions to meet new people and catch up with friends in the hallways. Wouldn’t it be great to have a meeting designed to support you in exchanging ideas with the colleagues most helpful for you?

Last… Continue

Added by Kare Anderson on October 27, 2009 at 12:03 — No Comments

The Real Truth, Told in the Dark at Your Meeting

“Breakfast had just concluded and the one hundred and seventy (or so) executives slowly made their way into the posh conference room. Clad in crisp golf shirts and pleated slacks, this management team was in high spirits.” Read the rest of Michael Humphrey’s story and wonder. What would you say or hear if this was done at your organization’s meeting?

After all, Speaking Matters.

See more… Continue

Added by Kare Anderson on October 27, 2009 at 11:58 — No Comments

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